Hanoi Type

Documenting Hanoi’s Vernacular Typography through Photography

I lived in Hanoi from 2016–2020, and in this time the urban landscape drastically changed, as much of the city’s vernacular signage was taken over by a bland and uniform version of corporate advertising. During this time, I began to document some of Hanoi’s distinctive hand-lettered signs and typography on my Instagram account @ekvernen. Check out the #hanoitype hashtag and enjoy experiencing some of the authentic local typographic flavor of Hanoi.